Affiliations: [a] Department of State and Municipal Administration, Orenburg State University, Orenburg, Russian Federation
| [b] Department of Personnel Management, Service and Tourism, Orenburg State University, Orenburg, Russian Federation
Correspondence:
[*]
Corresponding author: Marina Kolmykova, Department of State and Municipal Administration, Orenburg State University, 460018 Orenburg, Russian Federation. E-mail: kolmykovamar96@rambler.ru.
Abstract: BACKGROUND:Digitalization has transformed the modes of work, communication and collaboration in the workplace, which is a challenge for all organizations, requiring the adaptation of structures, strategies, leadership and management culture. In the study, it is proposed to consider management culture as a potential factor that determines the competitive management of the network structure of supply chains. Despite numerous studies dedicated to supply chains digitalization, there’s lack of researches dedicated to deep investigation of management culture transformation in context of the digitalization of supply chains requires. OBJECTIVE:The purpose of the study is to identify the determinants contributing to the transformation of management culture in context of supply chain digitalization. METHODS:The study is conceptual research that links management culture and the supply chain. Based on the evolutionary dynamism of the theory and practice of management culture, two aspects of culture have been identified: national psychology (subjective beliefs) and company potential (values and behaviour of personnel). RESULTS:It is assumed that the most effective culture in context of supply chain digitalization is digital culture as it is focused on the external environment. It has been found that the key determinants of the change are the values and behaviour of the personnel, and as a result, they create an effective approach to the management culture transformation. CONCLUSIONS:The results of the study allow managers to assess the established organizational culture that facilitates or hinders the activities of the business in order to successfully implement and achieve the goals set. The results of this study can be applied by top managers of companies facing digitalization of supply chains in developing HR and managerial policies and programs.
Keywords: Organizational culture, management culture, human capital, Industry 4.0, digital culture
