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The relationship between perceived quality and divulgation strategies of products in the electronic marketplace

Issue title: IEA 2012: 18th World congress on Ergonomics - Designing a sustainable future

Article type: Research Article

Authors: Costa, João | Horn, Milton

Affiliations: Graphic Design Post-Graduate Program / Center of Communication and Expression/Centro de Comunidação e Expressão – CCE / Universidade Federal de Santa Catarina – UFSC / Florianópolis, SC Brasi | Graphic Design Post-Graduate Program / Center of Communication and Expression/Centro de Comunidação e Expressão – CCE / Universidade Federal de Santa Catarina – UFSC / Florianópolis, SC Brasi

Note: [] Author e-mail: joao@joaocosta.com

Keywords: Management design, e-Commerce, Recommendation systems, Informatic Ergonomics

DOI: 10.3233/WOR-2012-0949-5778

Journal: Work, vol. 41, no. Supplement 1, pp. 5778-5780, 2012

Published: 2012
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Abstract

This article introduces concepts regarding management design, the electronic marketplace and recommendation systems, as well as uses a revised bibliography proposing the relationship between applied management design strategies and recommendation products identified through Cazella [6] and the different types of perceived quality developped by Michalos and Schwartz.

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