Affiliations: Department of Human Services, University of Haifa,
Abba Houshi Road, Eshkol Tower, room 718, Haifa 31905, Israel | DataAngel Policy Research, Canada
Note: [] Corresponding author: Iddo Gal, Ph.D., Department of Human
Services, University of Haifa, Abba Houshi Road, Eshkol Tower, room 718, Haifa
31905, Israel. Tel: +972 48249552; Fax: +972 48249282; E-mail: iddo@research.haifa.ac.il
Abstract: Improving the effectiveness of information products and services
created by statistics agencies requires awareness of four general issues: The
factors that affect the difficulty of finding and comprehending statistical
products and services, the nature of clients' statistical literacy, the
existence of individual or group differences in statistical literacy; and the
information needs of different customer groups. This paper reviews models
related to skills and needs of users of statistics agencies. Implications are
discussed with regard to marketing and dissemination strategies, organizational
processes that underlie the creation of information products and services, and
client education strategies.
Keywords: Statistical literacy, official statistics, dissemination, user needs, statistics education, statistical communication, usability
