How user diversity and country of origin impact the readiness to adopt E-health technologies: an intercultural comparison

Abstract

In recent years, due to the demographical change and the resulting overload of healthcare systems, there has been an increasing interest focusing on the global proliferation of assistive medical technologies (=E-health) in home environments. The present study examines how users’ diversity influences the readiness to adopt novel medical technologies, comparing users’ attitudes in terms of perceived advantages and disadvantages in three technically and culturally different countries: Germany, Poland and Turkey. This investigation also intended to verify if acceptance of information and communication technologies is associated with the sensitive acceptance of E-health. Results revealed overall a considerably higher motivation to use medical technology compared to perceived barriers, with Polish users more willing to use E-health, higher than German or Turkish ones. Older participants showed a highly positive attitude, comparable to young and middle-aged respondents’ receptiveness, differing from the latter in terms of greater appreciation of the advantage of higher independency when being supported by medical technology. With respect to gender, woman showed higher motivation to use E-health technology than men, although utilization barriers were not gendered. Following these results, an unconditional transfer of acceptance from information and communication to medical technology is not justified.