Affiliations: [a] School of Business Administration, Shengyang Polytechnic College, Shenyang, Liaoning, China | [b] School of Management, Shenyang University of Technolog, Shenyang, Liaoning, China
Correspondence:
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Correspong author: Chunyue Xiao, School of Business Administration, Shengyang Polytechnic College, Shenyang, Liaoning, China. E-mail: 694755542@qq.com.
Abstract: Servitization has a significant impact on the upgrading and reform of the equipment manufacturing industry. From the perspective of application of high-end servitization theory in business practice of equipment manufacturing industry, based on the review of relevant literature, this paper analyzes the concept of integration delay strategy mechanism of cooperative production between enterprises and customers, and thus constructs the theoretical model framework of 4S service pilot high-end equipment manufacturing product-customer interaction experience. With the Liaoning equipment manufacturing industry as a case for quantitative analysis, the feasibility of using delay strategy in the 4S service pilot program is demonstrated, and the three-stage development plan of Liaoning 4S service pilot is outlined. The results show that: At present, in the trend of servitization of China’s equipment manufacturing enterprises, 4S service pilot high-end manufacturing product model enables equipment manufacturing enterprises to delay production time and produce according to customer orders, improve service efficiency and optimize resource allocation, and help enterprises to obtain new exclusive competitive advantages.
