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Article type: Research Article
Authors: Rowley, J.E.a; 1 | Peacefull, L.G.b
Affiliations: [a] Department of Business and Management Studies, Crewe + Alsager Faculty, Manchester Metropolitan University, Crewe CW1 1DU, UK | [b] Division of Environmental Science, Crewe + Alsager Faculty, Manchester Metropolitan University, Crewe CW1 1DU, UK
Note: [1] Present address: School of Management and Social Sciences, Codgehill College of Higher Education, Ormskirk, L39 4QP, UK
Abstract: Geographic Information Systems (GIS) are being used increasingly widely to provide quick and effective access to geographical data. They can be used for planning, marketing and the development of business strategy in all sectors. Examples of the use of GIS in business organisations are given. A GIS comprises: a database of spatially related data; a database of map data; a hardware platform; software for data analysis; data query and map design; and an interface usually using very high resolution graphics to display map data. These features are reviewed for the GIS marketplace in the United Kingdom. GIS are becoming more widely used in the development of business strategy and must increasingly be viewed as part of the armoury of information systems available to organisations.
DOI: 10.3233/ISU-1995-15203
Journal: Information Services & Use, vol. 15, no. 2, pp. 103-115, 1995
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